Allan Paivio
When I view this picture and incorporate the information I have learned pertaining to his Dual Coding Theory, the picture seems fitting. A brilliant man in my opinion, who recognizes the importance of visual and verbal representations when it comes to learning. In his theory he stated that verbal representations carry the same weight as visual representations; while some may disagree with him, I can't help but disagree with them. He conducted an experiment that required participants to determine which item was the roundest: a tomato or goblet. The two objects were presented as words, pictures, or word-picture pairs. The word-word pairs had the slowest response time while the picture-picture pairs had the fastest. This experiment showed the importance of imagery in cognitive development. Over the forty years he spent researching language, memory, cognition, imagery, and many other areas, he published about 200 articles and book chapters along with five books. He earned three degrees at McGill University. Did I mention he had his Ph.D in Psychology? Combining the information displayed in the video from my previous post and the information I've just presented, do you find this man impressive yet? Are you not 100% impressed....if not, this may do it for you.
Yes, that is the same brilliant man I discussed above.
To fill some of his time during his undergraduate years, Allan Paivio was a bodybuilder. He was titled "Mr.Canada" in 1948. The man may be smart, but he was also a force to be reckoned with physically in his younger years.
Although his bodybuilding career is quite impressive, I'd say the imprints he left on education as a learning theorist are much more impressive.
For more information regarding Allan Paivio visit these websites (I found them very helpful):
- www.lifecircles-inc.com/learningtheories/IP/paivio.html
- www.instructionaldesign.org/theories/dual-coding.html
- www.dualcode.com/about/dualcodingtheory.html
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